Turkey B2B platform — qualified meeting program (NDA)
Objective. Create a measurable acquisition path into a defined net-new prospect market.
Historical result. Dec 2025: 14 qualified meetings from 1,438 unique prospects (9.7 per 1k).
Proof pack on file (NDA).
Acquisition objective
The team needed a structured outbound channel that could produce qualified meeting opportunities while keeping audience preparation, suppression, messaging, and qualification measurable.
System designed
- Acquisition Strategy and Targeting: Built a send-ready list of unique prospects and applied deduplication against global and client suppression records.
- Outbound Acquisition: Ran multi-touch sequences with iterative message and call-to-action adjustments.
- Operational controls: Maintained opt-out and suppression handling and retained audit artifacts in the restricted proof pack.
- Automation and Analytics: Monitored delivery, bounce, open, and reply outcomes and counted a qualified meeting only when it was client-approved and forwarded.
Dated historical results
- Unique prospects contacted: 1,438
- Emails sent: 4,316
- Emails delivered: 4,228
- Emails opened, filtered: 1,108
- Emails replied: 61
- Emails bounced: 88
- Qualified meetings: 14
- Meetings per 1,000 unique prospects: 9.74
- Timeframe: 2025-12-01 to 2025-12-30
Engagement takeaway
The result demonstrates how a defined audience, controlled sequence, and agreed meeting definition can turn outbound activity into measurable acquisition outcomes. It is a dated engagement result and not a guarantee of future performance.